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Corporate

ARVIND RAWAT

C-21

Sector-21

Delhi - 212652

Delhi

1558343526

About Me

Marketing Associate
  • Extensive experience of XX years in investigating promotional opportunities and marketing initiatives like annual goals, messaging and business focus; producing approved content for placement in newsletters, websites, webinars and conference calls
  • Skilled in developing approved marketing materials to resonate with marketing initiatives; ensuring materials follow regulations with management and legal teams; handling multiple and simultaneous marketing projects from start to finish and maintain standard product
  • Adept in researching and producing management and market research reports; handling marketing collateral inventory and online materials library; conducting competitive research, intelligence and customer research; performing market research and trend analysis like market sizing and universe.
  • Instrumental in gathering and analyzing consumer behavior data in web traffic and rankings; analyzing market trends and competitors’ methods; ideating and coordinating with the marketing design and content teams; assisting in setting brand standards, mission, and goals

Education

Master of Business Administration, Marketing Management

ABC College

BB

Delhi, Delhi

Completed, February 2004

Work Experience

July 2007 - May 2014
Marketing Associate

XYZ Ltd

Delhi, Delhi

Key Result Areas:

  • Work with the marketing team to analyze current marketing strategies and develop new and improved marketing practices; take part in the creation of new marketing programs and develop materials to support those programs
  • Write daily social media posts and weekly blog posts relating to assigned products, and complete other writing jobs as assigned, including direct-marketing emails and ad copy
  • Use Google Analytics to examine how our online marketing practices are working and make suggestions for changes based on findings
  • Represent the company and promote our products by working our booth at industry conferences and trade shows
  • Use customer data to determine changing customer demographics and suggest ideas for expanding our key demographic base
  • Prepare press releases and announcements related to new product launches and any other changes in the company
  • Review and edit teammates’ marketing copy for grammatical correctness and appropriate style, and accept and apply constructive criticism from others on own writing

Key Highlights:

  • Any existing systems/ processes streamlined???? Results obtained???? Major assignments handled????
  • Any unique initiative taken to improve customer satisfaction level???? Any major accounts/clients handled???
  • Awards/appreciation letters received???? Other relevant achievements????

September 2017 - September 2018
Marketing Associate

ABC Ltd.

Noida, Uttar Pradesh

Key Result Areas:

  • Managed daily administrative tasks to ensure the Marketing department runs smoothly
  • Conducted market research to identify new opportunities
  • Gathered and analyzed consumer behavior data (e.g. web traffic and rankings)
  • Created reports on marketing and sales metrics, like conversion rates
  • Assisted with organizing promotional events
  • Coordinated with the Marketing Design and Content teams to create advertising material (e.g. brochures and newsletters); kept organized records of marketing metrics and results of past campaigns
  • Prepared regular sales forecasting reports; monitored competitors’ marketing activities

 

Key Highlights:

  • Any existing systems/ processes streamlined???? Results obtained???? Major assignments handled????
  • Any unique initiative taken to improve customer satisfaction level???? Any major accounts/clients handled???
  • Awards/appreciation letters received???? Other relevant achievements????

Computer Proficiency

Operating Systems
  • MS Office – Word, Excel and PowerPoint star3
Software
  • Internet Applications star3

Languages

  • English star3
  • Hindi star3

Personal Details

  • Birthday:October 01, 1981

Address Details

C-21

Sector-21

Delhi - 212652

Delhi

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