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About Me

Copy-writing and Editing Professional

Extensive experience of XX years in writing clear, concise, and grammatically correct copy; driving the creation of original concepts that result in effective and compelling communication; instrumental in developing and maintaining a clear and consistent brand voice
Significant understanding of different language styles that appeal to various target markets; experience with a web markup language and search engine optimization; familiarity with commonly used style guides; allocating print space for story text, photos, and illustrations according to space parameters and copy significance
Adept in planning the contents of publications according to the publication's style, editorial policy, and publishing requirements; overseeing publication production, including artwork, layout, computer typesetting, and printing, ensuring adherence to deadlines and budget requirements
Deft in reviewing and approving proofs submitted by composing room prior to publication production.; reading, evaluating, and editing manuscripts or other materials submitted for publication and conferring with authors regarding changes in content, style or organization, or publication

EDUCATION

Mass Communication, Bachelor of Education, Completed, 2004-07-01

Anna University

– Marks null,

Chennai, TN

Work Experience

2020-08-01 - Current

Editor / Senior Copy-editor

Interskale Digital Marketing and Consulting

New Delhi,

Coordinate online or print publishing cycle and manage content areas
Set publication standards and establish goals and expectations
Suggest stories and generate headline ideas in alignment with the targeted audience’s preferences
Oversee layout (artwork, design, photography) and check content for accuracy and errors
Proofread, edit, and improve stories or pieces; recruit and manage writers and reporters
Cooperate and liaise with designers, photographers, advertising reps, writers, artists, etc
Comply with media law and ethical guidelines; meet deadlines and budget requirements

2018-11-01 - 2019-09-01

Copy-writing and Editing / Junior Copywriter

The Content Lab

Mumbai, MH

Wrote clear, attractive copy with a distinct voice
Interpreted copywriting briefs to understand project requirements
Collaborated with designers, PR, and other professionals on large- and small-scale marketing projects (e.g. email campaigns and landing pages)
Conducted high-quality research and interviews; edited and proofread copy as needed
Used SEO principles to maximize copy’s reach; sourced images and other content

Skills

Writing
Reading comprehension
Research
Creative
‌Content management systems.
Digital Marketing Strategy
Copywriting
Marketing KPIs
Content Writing
Strategic Planning
Editing
Advertising Copy
Content Strategy
Email Marketing
Team Collaboration
Client Management

Languages

Kashmiri
Hindi
English

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