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Market Researcher Resume Sample

Market Researcher Resume Sample
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Market Researcher Resume Samples(Text format)

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About Me

Market Research

  • Instrumental monitoring research report progress; analyzing and interpreting the data, to identify patterns and find solutions; advising clients or senior management on the best ways to use the information; displaying commitment to high quality, cost effective and timely research
  • Adept in developing and executing customer opinion studies and quantitative and qualitative market research studies; performing market segmentation research and develop customer engagement strategies; developing sampling plans and performing statistical analysis on time series regression
  • Skilled in investigating market conditions, determine opportunities and create corresponding solutions to customer concerns; defining, measuring and reporting key performance indicators on ridership, fare revenue and customer satisfaction
  • Proven market research analysis experience; ability to interpret large amounts of data and to multi-task; strong communication and presentation skills; excellent knowledge of statistical packages (SPSS, SAS or similar), databases and MS Office; knowledge of data collection methods (polls, focus groups, surveys, etc.)

EDUCATION

Marketing Management, Master of Business Administration, Completed, May 2004

ABC College

BBA/MBA

Delhi, Delhi

Work Experience

August 2007 - August 2012

Market Researcher

XYZ Ltd

Delhi, Delhi

Key Result Areas:

  • Perform market research; determine who will buy products and at what price
  • Advise on pricing strategies; gather statistical data on competitors
  • Examine prices, methods of marketing, and sales; analyze data on past sales to predict future sales
  • Obtain data to design surveys and assess consumer preferences
  • Devise focus group discussions, mail responses, and set up booths at public places
  • Conduct surveys; make recommendations to client or employer
  • Provide companies with vital information to help them make decisions on the promotion, distribution, and design of products or services; increase public demand for products
  • Determine whether companies should add new lines of merchandise
  • Open new branches; help develop advertising brochures, sales plans, and product promotions
  • Develop rebates, giveaways, and other incentives
  • Gather information to help make fiscal or policy decisions, measure the effectiveness of those decisions, and improve customer satisfaction; conduct opinion research to determine public attitudes on a variety of issues
  • Supervise interviewers; design surveys in many different formats

 

Key Highlights:

  • Any existing systems/ processes streamlined???? Results obtained???? Major assignments handled????
  • Any unique initiative taken to improve customer satisfaction level???? Any major accounts/clients handled???
  • Awards/appreciation letters received???? Other relevant achievements????

September 2016 - Current

Market Researcher

ABC Ltd.

Noida, Uttar Pradesh

Key Result Areas:

  • Met and liaised with clients to negotiate and agree research projects; prepared briefs and commissioning research
  • Formulated plans or proposals to present to client or senior management; brief interviewers and researchers
  • Moderated focus groups; conducted qualitative or quantitative surveys, which may involve field, interview or focus group assessments
  • Used statistical software to manage and organise information; monitored the progress of research projects
  • Analysed and interpreted data to identify patterns and solutions, including surveys and focus group transcripts
  • Advised clients or senior management on how to best use research findings; managed budgets

Key Highlights:

  • Any existing systems/ processes streamlined???? Results obtained???? Major assignments handled????
  • Any unique initiative taken to improve customer satisfaction level???? Any major accounts/clients handled???
  • Awards/appreciation letters received???? Other relevant achievements????

Computer Proficiency

  • MS Office – Word, Excel and PowerPoint star3
  • Internet Applications star3

Languages

  • English
  • Hindi
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