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Profile


  • Extensive experience of XX years in managing the creative process from concept to completion; translating marketing objectives into clear creative strategies; overseeing client pitches and proposals; overseeing profitability, deliverables, timelines and budgets
  • Adept in managing and cultivating the career development of staff members, including designers, art directors, copywriters, photographers and web developers; building an environment for the creative team to work in and overseeing their ideas and projects
  • Deft in developing ideas for advertising or promotional campaigns; pitching concepts to clients, or presenting to directors if you work in-house; overseeing several projects from start to finish, keeping to deadlines, and signing off on these projects before they are presented
  • Gained understanding the commercial aspects of the agency or marketing department; hiring and managing the creative team; knowledge of brand development and multichannel marketing concepts; understanding of design, copy and web best practices/guidelines

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Education


  • Master of Arts, Mass Communication

ABC College

BA,MA

Delhi, Delhi

Completed, September 2005

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Work Experience


August 2006 - December 2012

Creative Director

XYZ Ltd

Delhi, Delhi

Key Result Areas:

  • Work with the brand team to produce new ideas for company branding, promotional campaigns, and marketing communications; evaluate trends, assess new data and keep up-to-date with the latest marketing techniques
  • Assist clients in resolving issues by responding to questions in a timely and professional manner
  • Create and implement tailored marketing plans based on individual client requirements
  • Direct brainstorming meetings and creative sessions
  • Shape brand standards and create procedures to ensure all products are brand appropriate
  • Supervise the department's daily workflow, assign project workload, and monitor deadlines and budgets
  • Develop exceptional and well-crafted copy that meet clients’ requirements 

Key Highlights:- 

  • Any existing systems/ processes streamlined???? Results obtained????
  • Major assignments handled????
  • Any unique initiative taken to improve customer satisfaction level????
  • Any major accounts/clients handled???
  • Awards/appreciation letters received???? Other relevant achievements???? 

November 2018 - Current

Creative Director

ABC Ltd

Noida, Uttar Pradesh

Key Result Areas:

  • Conceived and implemented concepts, guidelines and strategies in various creative projects and oversee them to completion; collaborated with account executives to obtain knowledge of the clients’ requirements
  • Directed and motivated teams of art directors, illustrators, copywriters, etc. to help them use their talents effectively
  • Led brainstorming/creative sessions to generate ideas
  • Wrote and designed unique and well-crafted copy that meet clients’ needs as well as our own
  • Revised content and presentations, approve/reject ideas, provided feedback to the team
  • Trained and guided subordinates into accomplished professionals
  • Monitored results of team efforts and proposed actions for the future

Key Highlights:

  • Any existing systems/ processes streamlined???? Results obtained???? Major assignments handled????
  • Any unique initiative taken to improve customer satisfaction level???? Any major accounts/clients handled???
  • Awards/appreciation letters received???? Other relevant achievements????
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Computer Proficiency


Operating Systems

  • MS Office – Word, Excel and PowerPoint star3

Software

  • Internet Applications star3
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Languages


  • English star3
  • Hindi star3

Personal


  • Birthday:01/10/1981

Address:

C-21
Sector-21
Delhi - 212652
Delhi
India

U72627 U72627

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