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Counter and Rental Clerks Resume Samples and Templates for 2025

Counter & Rental Clerk Resume Guide for India

A well-crafted Counter & Rental Clerk resume is essential for success in India’s growing retail and rental services sector. Whether you’re a fresher starting your career in customer service or an experienced professional seeking positions at car rental companies, equipment rentals, hotel front desks, or retail counters, this guide provides everything you need to create a standout resume that impresses Indian employers and passes ATS screening on portals like Naukri and LinkedIn.

This comprehensive guide includes:

  • Resume format recommendations for Indian retail and rental sector
  • Key skills Indian employers look for
  • Complete resume example with Indian context
  • Top counter & rental clerk employers in India
  • Salary insights in INR by experience level
  • Certification guidance for the Indian market
  • ATS optimization tips for Indian job portals

Why Your Counter & Rental Clerk Resume Matters in India

India’s rental and retail service industry has grown significantly with the expansion of organized car rentals, equipment rentals, hotel chains, and retail stores. Organizations like Zoomcar, Revv, Avis India, Hertz India, OYO, Decathlon, Croma, and numerous retail chains actively hire counter and rental clerks. A strong resume helps you:

  • Stand out from thousands of applicants on Naukri and LinkedIn
  • Pass ATS screening used by rental companies and retail chains
  • Showcase skills that Indian hiring managers value, including customer service, billing, and inventory management
  • Demonstrate your ability to handle customer interactions professionally

Indian retail recruiters typically spend 6-10 seconds reviewing each resume initially. Your Counter & Rental Clerk resume must immediately communicate your customer service abilities, billing proficiency, and communication skills. With India’s service sector expanding rapidly, a well-optimized resume is essential.

Counter & Rental Clerk Resume Format for India

Indian employers prefer clean, professional resume formats. Here’s what works best:

Recommended Format

  • Length: 1-2 pages (freshers: 1 page, experienced: 2 pages max)
  • Layout: Reverse chronological (most recent first)
  • Font: Arial, Calibri, or Times New Roman (11-12pt)
  • Sections: Contact, Summary, Skills, Experience, Education, Certifications

Resume vs Biodata

In India, use a professional resume format for counter clerk positions. “Biodata” format is not suitable for modern retail and rental roles.

Personal Details for Indian Counter Clerk Resumes

Indian resumes typically include:

  • Full name
  • Phone number with country code (+91)
  • Professional email address
  • City, State (full address not required)
  • Languages spoken (important for customer-facing roles)

What to Avoid

  • Decorative fonts or graphics (causes ATS issues)
  • Personal information like religion, caste, or father’s name
  • Salary expectations (discuss during interview)
  • References (provide when requested)

Key Skills for Counter & Rental Clerks in India

Indian employers look for comprehensive customer service skills covering transactions, communication, and operations.

Customer Service

  • Customer Greeting: Professional welcome and assistance
  • Query Handling: Addressing customer inquiries
  • Complaint Resolution: Handling issues professionally
  • Upselling: Promoting additional products/services
  • Customer Satisfaction: Ensuring positive experience

Billing & Transactions

  • POS Systems: Point of Sale operations
  • Cash Handling: Currency management, float
  • Card Payments: Credit/debit card processing
  • Invoice Generation: GST billing, receipts
  • Payment Reconciliation: End-of-day settlement

Rental Operations

  • Rental Agreements: Contract preparation
  • Vehicle/Equipment Check: Condition assessment
  • Booking Management: Reservations and scheduling
  • Return Processing: Check-in and damage assessment
  • Inventory Tracking: Stock management

Technology & Tools

  • POS Software: Marg, Tally, retail systems
  • Rental Software: Zoomcar app, Avis systems
  • MS Office: Excel, Word basics
  • Communication: Email, phone handling
  • CRM Systems: Customer database management

Soft Skills for Indian Counter Clerk Roles

  • Communication: Clear Hindi and English interaction
  • Patience: Handling difficult customers
  • Multitasking: Managing multiple customers
  • Time Management: Quick service delivery

How to Present Skills

Create a dedicated skills section. Group by category (Customer Service, Billing, Technology). Highlight language skills and customer interaction metrics.

Counter & Rental Clerk Resume Example for India

Here’s a complete resume example tailored for Indian employers:


Aditi Verma

Pune, Maharashtra | +91-98XXX-XXXXX | aditi.verma.clerk@email.com


Professional Summary

Customer-focused Counter & Rental Clerk with 5+ years of experience in car rental and retail operations. Expertise in customer service, billing operations, and rental agreement processing with proven track record of handling 100+ customers daily. Proficient in POS systems and rental software. Achieved 95% customer satisfaction rating. Seeking senior counter position at a progressive rental or retail company.


Skills

Customer Service: Customer Greeting, Query Handling, Complaint Resolution, Upselling, Customer Satisfaction Billing & Operations: POS Systems, Cash Handling, Card Payments, GST Invoicing, Payment Reconciliation Rental Operations: Agreement Processing, Vehicle Check-in/out, Booking Management, Inventory Tracking Technology: Retail POS, Rental Software, MS Office (Excel), CRM Systems Languages: English (Fluent), Hindi (Native), Marathi (Fluent)


Professional Experience

Senior Rental Counter Clerk | Zoomcar | Pune | April 2021 – Present

  • Handle 80-100 customer interactions daily at busy rental counter
  • Process vehicle check-outs and check-ins ensuring complete documentation
  • Manage rental agreements including KYC verification and security deposits
  • Handle cash and card transactions worth ₹2-3 lakhs daily
  • Resolve customer complaints achieving 95% satisfaction rating
  • Coordinate with operations team for vehicle availability
  • Train new counter staff on rental procedures and software
  • Achieved “Employee of the Quarter” recognition twice

Counter Clerk | Hertz India | Pune | June 2019 – March 2021

  • Provided customer service at airport rental counter
  • Processed 50+ daily rentals including walk-ins and reservations
  • Handled vehicle condition reports and fuel charge calculations
  • Managed customer queries on rental terms and insurance options
  • Maintained accurate daily settlement reports
  • Achieved 90% customer satisfaction consistently

Retail Sales Associate | Decathlon | Pune | August 2017 – May 2019

  • Started career in retail customer service
  • Assisted customers with product selection and queries
  • Operated POS system for billing and returns
  • Maintained organized counter and display areas
  • Handled cash drawer with zero discrepancies
  • Promoted to senior associate based on performance

Key Achievements

Customer Service Excellence | Zoomcar | 2023

  • Achieved highest customer satisfaction scores in Pune region
  • Handled 25% more customers than average during peak season
  • Result: Employee of the Quarter award, ₹10,000 bonus

Process Improvement | Zoomcar | 2022

  • Suggested streamlined check-in process reducing wait time
  • Created customer FAQ guide for common queries
  • Result: 30% reduction in average service time

Upselling Achievement | Hertz India | 2020

  • Consistently achieved insurance and upgrade upselling targets
  • Generated additional revenue through add-on services
  • Result: 120% of monthly upselling target, recognition from management

Education

Bachelor of Commerce (B.Com) | Savitribai Phule Pune University | 2017

  • First Class (62%)

Higher Secondary Certificate | Maharashtra Board | 2014

  • 68% in Commerce stream

Certifications

  • Customer Service Excellence | Zoomcar Internal Training | 2021
  • POS & Billing Operations | Retail Training Institute | 2019
  • Communication Skills | British Council | 2018
  • Basic Computer Course | MSCIT | 2016
  • First Aid Training | Red Cross | 2022

Languages

English (Fluent) | Hindi (Native) | Marathi (Fluent)


Declaration

I hereby declare that the information provided above is true to the best of my knowledge.

Aditi Verma Pune, December 2024


Top Counter & Rental Clerk Employers in India

India’s rental and retail sector offers diverse counter clerk opportunities. Here are the top employers:

Car Rental Companies

  • Zoomcar: Self-drive car rental
  • Revv: Self-drive car subscription
  • Avis India: International rental brand
  • Hertz India: Global rental company
  • Myles: Self-drive rentals
  • Drivezy: Bike and car rentals

Equipment & Tool Rentals

  • Rentomojo: Furniture and appliances rental
  • Furlenco: Furniture subscription
  • Quikr Doorstep: Various rentals
  • GrabOnRent: Multi-category rentals
  • RentoMart: Event equipment

Hotel & Hospitality

  • OYO Rooms: Budget hotel chain
  • Treebo Hotels: Mid-segment hotels
  • FabHotels: Budget accommodations
  • Lemon Tree Hotels: Mid-scale chain
  • Ginger Hotels: Economy hotels

Retail Chains

  • Decathlon: Sports equipment
  • Croma: Electronics retail
  • Reliance Digital: Electronics
  • Shoppers Stop: Department store
  • Lifestyle: Fashion retail
  • Big Bazaar: Hypermarket chain

Travel & Transportation

  • Railway Booking Counters: IRCTC
  • Bus Ticket Counters: RedBus partners
  • Airport Service Desks: Ground handling
  • Travel Agency Counters: MakeMyTrip, Yatra partners

Service Counters

  • Bank Customer Service: Front desk roles
  • Telecom Stores: Jio, Airtel, Vi stores
  • Post Office Counters: India Post
  • Government Service Counters: CSC, Pragati centers

How to Apply

  • Apply through Naukri.com and LinkedIn
  • Company career pages directly
  • Walk-in interviews at retail locations
  • Retail job portals (RetailCareers.in)
  • Employee referrals

Counter & Rental Clerk Salary in India

Counter clerk careers offer stable employment with growth opportunities. Salaries vary based on experience, company type, and location.

Salary by Experience Level

Experience Organized Retail/Rental (INR) Unorganized/Local (INR)
Fresher (0-1 years) ₹1.8 - ₹3 LPA ₹1.2 - ₹2.2 LPA
Junior (1-3 years) ₹3 - ₹4.5 LPA ₹2.2 - ₹3.5 LPA
Mid-Level (3-5 years) ₹4.5 - ₹6.5 LPA ₹3.5 - ₹5 LPA
Senior (5-8 years) ₹6.5 - ₹9 LPA ₹5 - ₹7 LPA
Supervisor (8+ years) ₹9 - ₹14 LPA ₹7 - ₹10 LPA

Note: Car rental companies and premium retail pay higher. Airport locations earn premium.

Salary by City

City Salary Range (Mid-Level)
Mumbai ₹5 - ₹7 LPA
Delhi NCR ₹4.5 - ₹6.5 LPA
Bangalore ₹4.5 - ₹6.5 LPA
Pune ₹4 - ₹6 LPA
Hyderabad ₹4 - ₹5.5 LPA
Chennai ₹3.5 - ₹5 LPA

Factors Affecting Salary

  • Company Type: MNC and organized retail pay more
  • Location: Airport and mall locations pay premium
  • Language Skills: English fluency adds value
  • Experience: Rental-specific experience valued
  • Shift Timing: Night shifts and weekend work earn extra

Salary data based on Glassdoor India, AmbitionBox, and retail industry surveys.

Certifications for Counter & Rental Clerks in India

Professional certifications enhance your employability in counter service roles.

Customer Service Certifications

  • Customer Service Excellence: Various providers
  • Retail Sales Certification: Retail Association of India
  • Service Quality Training: ISO service standards
  • Complaint Handling: Customer care training

Retail & Billing Certifications

  • POS Operations: Retail software training
  • GST Billing: Tax compliance basics
  • Inventory Management: Stock management basics
  • Tally Basics: Accounting software

Communication Skills

  • Business English: British Council, Cambridge
  • Spoken Hindi: For non-native speakers
  • Communication Skills: Soft skills training
  • Telephone Etiquette: Call handling

Computer Certifications

  • MS Office Basic: Word, Excel essentials
  • MSCIT/RSCIT: State computer literacy
  • Data Entry: Typing and accuracy
  • Email Management: Professional correspondence

How to List Certifications

Include customer service certifications prominently. Mention computer and billing certifications. Group by relevance.

ATS Tips for Your Counter & Rental Clerk Resume

Most organized retailers use Applicant Tracking Systems (ATS) to screen resumes. Optimize yours:

For Naukri.com

  • Use keywords from job descriptions (counter clerk, rental, customer service)
  • Keep formatting simple (no tables, columns, or graphics)
  • Use standard section headings (Experience, Education, Skills)
  • Upload in .docx or .pdf format
  • Update profile regularly

For LinkedIn Applications

  • Match resume to LinkedIn profile
  • Use standard job titles (Counter Clerk, Rental Clerk, Sales Associate)
  • Include customer service metrics
  • Get endorsements for service skills

General ATS Tips

  • DO: Standard fonts, clear headings, bullet points
  • DO: Include metrics (100+ customers daily, 95% satisfaction, ₹3 lakhs daily)
  • DO: Mention specific POS and billing systems
  • DON’T: Use headers/footers, text boxes, images
  • DON’T: Use creative section titles

Keyword Strategy for Counter Clerk Roles

Common keywords from job postings:

  • Counter Clerk, Rental Clerk, Sales Associate, Service Desk
  • Customer Service, Customer Handling, Query Resolution
  • POS, Billing, Cash Handling, Payment Processing
  • Rental Agreement, Vehicle Check-in, Inventory
  • Communication Skills, English, Hindi
  • Retail, Car Rental, Equipment Rental

Final Tips for Your Counter & Rental Clerk Resume

Highlight customer interaction volume—daily customers served

Quantify achievements (100+ customers, 95% satisfaction, ₹3 lakhs daily transactions)

Show language proficiency—English and regional languages

Demonstrate billing skills—POS, cash handling, card processing

Include service metrics—satisfaction scores, upselling targets

Show reliability—attendance, punctuality, shift flexibility

Professional presentation—error-free and well-organized

Quick Checklist

  • Contact with +91 phone and email
  • Professional summary with service highlights
  • Skills organized by category (Customer Service, Billing, Technology)
  • Experience showing customer volume and transaction value
  • Key achievements with measurable results
  • Education with graduation/12th pass
  • Certifications (customer service, computer, billing)
  • Language proficiency clearly stated
  • ATS-friendly formatting
  • Declaration statement

Ready to create your professional Counter & Rental Clerk resume? Use our resume builder to get started with expert-designed templates optimized for Indian job portals.

For more guidance on resume structure, check out our resume format guide with tips specifically for the Indian retail and rental service job market.

Counter and Rental Clerks Text-Only Resume Templates and Samples

Arvind Yadav

Phone: 01234567890

Email: abc@email.com

Address: sec-44, Noida, noida

About Me

Counter and Rental Professional

  • Possess expertise in receiving orders, generally in person, for repairs, rentals, and services; describing available options, computing costs, and accepting payment
  • Extensive experience of XX years in calculating charges for services or merchandise and receiving payments; preparing goods for rental, display, or purchase; suggesting and providing advice on an extensive variety of services and products
  • Understanding the requirements of customers, welcoming customers and discussing the quality, type, and quantity of goods for rent; maintaining records of transactions and customers entering the company; preparing rental forms attaining customer signatures, and assessing required licenses
  • Adept in examining, receiving, and tagging articles to be cleaned, modified, repaired, and sorted; evaluating and regulating rental items to meet the requirements of customers; maintaining records of rented items and keeping the rest of the items back
  • Instrumental in providing information about rental items such as operation, availability, or description; counseling customers on the use of commodities and explaining the care to be taken; distributing equipment to participants in recreational activities or sporting events

Education

Management, Bachelor of Business Administration, Completed, March 2012

Amity School of Communication

– Marks 70

Noida, UP

Certifications

  • Event Planning Specialist Certification (CEPS), Completed , January 2007

Work Experience

Period: October 2017 - Current

Event Planner / Event Coordinator

Discover Resorts

Noida, UP
  •  Greet customers and discuss the type, quality, and quantity of merchandise sought for rental
  •  Compute charges for merchandise or services and receive payments
  •  Answer telephones to provide information and receive orders
  •  Provide information about rental items, such as availability, operation, or description
  •  Rent items, arrange for the provision of services to customers, and accept returns
  •  Inspect and adjust rental items to meet the needs of the customer
  •  Explain rental fees, policies, and procedures
  •  Prepare rental forms, obtain customer signatures and other information, such as required licenses
  •  Keep records of transactions and the number of customers entering an establishment
  •  Reserve items for requested times and keep records of items rented
  •  Recommend and provide advice on a wide variety of products and services
  •  Receive orders for services, such as rentals, repairs, dry cleaning, and storage
  •  Prepare merchandise for display or for purchase or rental
  •  Advise customers on the use and care of merchandise
  •  Receive, examine, and tag articles to be altered, cleaned, stored, or repaired
  •  Allocate equipment to participants in sporting events or recreational activities
  •  Evaluate customer satisfaction with all products and services and work to solve any problems or concerns customers express
  •  Explain rental options for hourly, daily, and weekly rates as well as our full rental terms
  •  Review all incoming paperwork from customers to ensure completeness and accuracy and maintain records of all rentals
  •  Locate rental items for customers and restore all returned items to the proper storage area, making sure they are clean and ready for the next customer to use

Period: March 2011 - February 2016

Assistant Events Manager

Marriott International

Mumbai, MH
  • Examine the condition of property or products; advise customers on the use of products or services
  • Set up merchandise displays; take product orders from customers
  • Recommend products or services to customers; advise customers on the use of products or services
  • Maintain records of sales or other business transactions; prepare sales or other contracts
  • Explain financial information to customers; examine the condition of property or products
  • Process sales or other transactions; explain technical product or service information to customers
  • Answer customer questions about goods or services; process sales or other transactions
  • Calculate costs of goods or services; greet customers, patrons, or visitors
  • Gather customer or product information to determine customer needs

Skills

  • Customer Service
  • Reservations
  • Rental Equipment
  • Computer System
  • Rental Agreements

Languages

  • Hindi
  • English

Softwares

  • Internet Applications

Operating System

  • Window

Personal Interests

  • Traveling
  • Drawing
  • Sketching
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Author

Kshama Sharma - Resume, CV and Cover Letter Writing Expert

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